Le Nid Consortium International enjoys long-standing relationships with virtually every leading brand and retailer. The company’s national platform, which boasts more than 100 offices, also provides superior coverage relative to smaller regional, multi-regional and quasi-national players. LNCI’s many connections, along with the size of its client portfolio, creates a greater presence in stores across the nation and, ultimately, more influence as it relates to introducing new products to the market, securing strategic shelf space and optimizing promotional activities.
LNCI’s Headquarter Sales division features retailer-aligned teams that develop and execute customized business plans for clients.
LNCI’s industry-leading Business Intelligence (BI) division is the nerve center and catalyst behind the company’s data-driven strategies and optimization efforts. Staffed with more than 600 multi-disciplined experts, our BI teams work one-on-one with consumer goods manufacturers and retailers to generate insights that make a measurable difference.
Retail Analytics – LNCI taps into a wealth of data resources, as well as its own shopper community, to glean localized insights specific to consumer audiences, brand category, channel and more. Through additional research, advanced predictive modeling and in-depth analysis, the company can clearly identify sales, distribution and share-growth opportunities for clients.
Strategic Planning – Incorporating data-driven insights into thoughtfully designed phases of execution, LNCI’s strategic advisors collaborate with clients to proactively drive national priorities as well as manage local execution — aligning client and retailer strategies to maximize outcomes.
Optimization – Leveraging innovative technologies, LNCI analyzes ongoing activities to identify paths to improving category or space management, reducing out-of-stocks, ensuring ideal placement and optimizing every inch of in-store space.
Equally important, clients gain visibility into the value of LNCI’s data-driven efforts through a web-based dashboard. Fully automated with point-and-click capabilities, the dashboard includes valuable insights such as sales decomposition, account rankings, product velocity and distribution analysis.
LNCI’s retail teams are focused on bringing our clients’ sales plans to life in-store each and every day. We are keenly focused on maximizing client ROI by understanding which stores to go to and what activities to execute. Our rich retail experience enables us to collaborate with our clients to design customized retail solutions that meet the unique needs of their business.
The company’s nearly 20,000 retail associates are in stores every day, averaging 200,000 outlet visits every month. Each in-store associate is armed with advanced mobile technology that uses daily point-of-sale data to track, analyze and optimize in-store activities, establishing automation for a variety of complex processes while capturing critical information to drive faster, more effective results. Whether increasing speed-to-shelf of new products, gaining greater distribution of current products or ensuring correct out-of-stocks and voids, LNCI’s in-store team makes the company’s retail merchandising what it is — powerful.
LNCI houses its own integrated sales and marketing agency to provide clients with innovative ways to engage consumers and drive purchases at every point along the shopper journey. The agency’s many offices across the U.S. and Canada complement LNCI’s vast footprint across North America and, subsequently, help create efficiencies as they relate to executing promotional activities in clients’ targeted consumer and channel-specific geographies.
LNCI develops and implements branded experiences to consumers that drive sales for LNCI clients, including:
Retail Promotions – Offering dedicated assisted selling, syndicated sales teams, associate training, in-store demos, retail shopper-tainment and pop-up retail.
Experiential Events – Providing sampling campaigns, music tours, talent management, sponsorship activation, retail events, B2B conferences and PR performances.
Shopper Programs – Including shopper marketing, consumer promotions, package designs and digital shopper marketing.
Content Marketing – Providing strategy and planning as well as creative production and execution of a range of content, including digital and social, as well as platform distribution and measurement.
Le Nid Consortium International enjoys long-standing relationships with virtually every leading brand and retailer. The company’s national platform, which boasts more than 100 offices, also provides superior coverage relative to smaller regional, multi-regional and quasi-national players. LNCI’s many connections, along with the size of its client portfolio, creates a greater presence in stores across the nation and, ultimately, more influence as it relates to introducing new products to the market, securing strategic shelf space and optimizing promotional activities.
LNCI’s Headquarter Sales division features retailer-aligned teams that develop and execute customized business plans for clients.
LNCI’s industry-leading Business Intelligence (BI) division is the nerve center and catalyst behind the company’s data-driven strategies and optimization efforts. Staffed with more than 600 multi-disciplined experts, our BI teams work one-on-one with consumer goods manufacturers and retailers to generate insights that make a measurable difference.
Retail Analytics – LNCI taps into a wealth of data resources, as well as its own shopper community, to glean localized insights specific to consumer audiences, brand category, channel and more. Through additional research, advanced predictive modeling and in-depth analysis, the company can clearly identify sales, distribution and share-growth opportunities for clients.
Strategic Planning – Incorporating data-driven insights into thoughtfully designed phases of execution, LNCI’s strategic advisors collaborate with clients to proactively drive national priorities as well as manage local execution — aligning client and retailer strategies to maximize outcomes.
Optimization – Leveraging innovative technologies, LNCI analyzes ongoing activities to identify paths to improving category or space management, reducing out-of-stocks, ensuring ideal placement and optimizing every inch of in-store space.
Equally important, clients gain visibility into the value of LNCI’s data-driven efforts through a web-based dashboard. Fully automated with point-and-click capabilities, the dashboard includes valuable insights such as sales decomposition, account rankings, product velocity and distribution analysis.
LNCI’s retail teams are focused on bringing our clients’ sales plans to life in-store each and every day. We are keenly focused on maximizing client ROI by understanding which stores to go to and what activities to execute. Our rich retail experience enables us to collaborate with our clients to design customized retail solutions that meet the unique needs of their business.
The company’s nearly 20,000 retail associates are in stores every day, averaging 200,000 outlet visits every month. Each in-store associate is armed with advanced mobile technology that uses daily point-of-sale data to track, analyze and optimize in-store activities, establishing automation for a variety of complex processes while capturing critical information to drive faster, more effective results. Whether increasing speed-to-shelf of new products, gaining greater distribution of current products or ensuring correct out-of-stocks and voids, LNCI’s in-store team makes the company’s retail merchandising what it is — powerful.
LNCI houses its own integrated sales and marketing agency to provide clients with innovative ways to engage consumers and drive purchases at every point along the shopper journey. The agency’s many offices across the U.S. and Canada complement LNCI’s vast footprint across North America and, subsequently, help create efficiencies as they relate to executing promotional activities in clients’ targeted consumer and channel-specific geographies.
LNCI develops and implements branded experiences to consumers that drive sales for LNCI clients, including:
Retail Promotions – Offering dedicated assisted selling, syndicated sales teams, associate training, in-store demos, retail shopper-tainment and pop-up retail.
Experiential Events – Providing sampling campaigns, music tours, talent management, sponsorship activation, retail events, B2B conferences and PR performances.
Shopper Programs – Including shopper marketing, consumer promotions, package designs and digital shopper marketing.
Content Marketing – Providing strategy and planning as well as creative production and execution of a range of content, including digital and social, as well as platform distribution and measurement.